Selling Myths

The Enormous Divide Between the Headline and the Truth | Simplifying The Market“I have observed that not the man who hopes when others despair, but the man who despairs when others hope, is admired by a large class of persons as a sage.” – John Stuart Mill (1840s) Even back in the mid-1800s, people knew that negative news sells. That is still true today. All forms of […]Continue Reading
Why It Makes No Sense to Wait for Spring To Sell | Simplifying The MarketThe price of any item (including residential real estate) is determined by the theory of ‘supply and demand.’ If many people are looking to buy an item and the supply of that item is limited, the price of that item increases. The supply of homes for sale dramatically increases every spring, according to the National Association of […]Continue Reading
The #1 Reason to Not Wait Until Spring to Sell Your House | Simplifying The MarketMany sellers believe that spring is the best time to place their homes on the market because buyer demand traditionally increases at that time of year, but what they don’t realize is that if every homeowner believes the same thing, then that is when they will have the most competition! The #1 Reason to List […]Continue Reading
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